A NEW BEACON IN DOWNTOWN LOS ANGELES: THE CALIFORNIA MARKET CENTER

Exterior rendering of California Market Center in Los Angeles

Reinvented

Since its inception over 50 years ago, the 1.8 million square foot California Market Center complex has stood as a cornerstone of Los Angeles’ wholesale apparel industry. Drawing manufacturers, distributors, buyers, and industry events from across the region, CMC has a long and respected history as the West Coast’s industry hub. 

Today, that promise still holds true as CMC is at the epicenter of Downtown Los Angeles’ renaissance. Located in the heart of the Fashion District, CMC boasts large floor plates and an airy indoor-outdoor design unlike anything else in the region. It is steps from a large concentration of new residential developments, top hotels, lauded culinary and cultural institutions, public transit, and freeway access. The near-complete mixed-use complex has been reinvented to appeal to the rising influx of technology, entertainment, media, and fashion industries heading downtown LA.  

Where Ideas Take Space 

Today’s DTLA is more than just a place to work and commute home for the night. It’s arrived as a global neighborhood with a local vibe, replete with the best offerings in entertainment, arts, and culinary spheres, attracting over 500,000 visitors daily. From Lakers games and headliners at its historic theaters to renowned exhibitions at the Museum of Contemporary Art, downtown commuters, residents, and visitors have access to it all.

The neighborhood surrounding CMC is studded with the best of LA restaurants, ideal for lunch with colleagues or dinner with clients. Helmed by established chefs and industry-darling newcomers, current spots at the top of everyone’s lists include Cara Cara, Orsa & Winston, Rossoblu, and Otium, to name a few.

LA’s most buzzed-about hotels are walking distance from CMC, or just a short scooter ride away. While the ACE Hotel really set the tone for the new wave of hotels, downtown LA recently welcomed The Hoxton, Proper Hotel, and the Freehand to the neighborhood. Exclusive partnerships with many DTLA hotels offer CMC visitors significant discounts to boot.

 Surrounding CMC are some of downtown’s newest places to live. With over 80,000 residents living in DTLA, the concentration of locals living in and visiting the Fashion District and its businesses create a dynamic community of professionals, entrepreneurs, and creatives in a compact urban radius.

A Space for Creation and Innovation

THE BUILDINGS. Encompassing an entire city block and bounded by 9th, Main, Olympic and Los Angeles, CMC currently consists of three interconnected 13-story buildings (Buildings A, B, and C). 

THE REPOSITIONING PLAN. As part of its multi-million-dollar plan to reimagine the complex, Brookfield Properties, supported by world-recognized architecture and design firm Gensler, completely modernized and reworked the entire brutalist-style building complex. 

To create greater synergy and connectivity among the long-time fashion tenancy at CMC, Brookfield consolidated fashion tenants and fashion activity from the collective CMC complex in Building C, creating a vibrant, modern destination for fashion commerce and creativity. 

The sleek, contemporary fashion-focused building is the exclusive new home for a carefully curated selection of fashion showrooms and events. Currently, the building hosts many of the top brands representing the cross-section of fashion’s diverse markets, including Paige Denim, DL 1961 Premium Denim, Claire DesJardins, Frank Lyman, FILA Heritage, Timex, eS Skateboarding, Splendid Kids, and Little Marc Jacobs to name just a few.

Buildings A and B were entirely modernized and renovated to appeal to companies looking for large, open floor plates interconnected by airy outdoor sky bridges and meeting nooks. The new design also boasts an exclusive tenant-only fitness studio and an unmatched 5,000 square foot rooftop deck with sweeping views of the LA Basin.

CREATION OF PUBLIC SPACE. Brookfield demolished a former bank building, which blocked site lines from the surrounding community. In removing this structure, which was not original to the complex, Brookfield has unlocked a prime street corner to the public and will deliver an inviting, contemporary landscaped public space to the vibrant DTLA community.

AN ACTIVE STREETSCAPE. The heart of the site is an expansive pavilion offering clear programmatic areas for café seating, casual gatherings, performance space, and accessible pedestrian pathways. 

The ground-level plan introduces 150,000 square feet of local and regional street-level retailers, cultural activations, and amplified connectivity to the surrounding neighborhood. 

Urbanspace, a national developer of immersive public markets, will open a curated food and beverage experience on the ground level of the complex. The 15,000 square foot space will be the first Urbanspace to open in Los Angeles. In total, the new downtown Urbanspace location is expected to feature a mix of 19 food and beverage offerings curated locally from Los Angeles and iconic concepts from Urbanspace food halls across the country. 

Transformation Delivered

CMC is where history meets innovation. This icon of the West Coast fashion industry is evolving into L.A.’s new hub for visionary leaders and forward-thinking entrepreneurs influencing the global business and creative communities.

Imagine an aesthetically elevated and creative business environment that inspires ingenuity… a place where diverse industries intersect, cross-pollinate, and spring forth unexpected opportunities… a stimulating and experiential place where the convergence of commerce, creativity, and events enable serendipitous connections and nurturing of relationships. 

CMC will be the place where this vision manifests reality and ideas take space. Learn more about the new CMC by visiting:  www.cmcdtla.com